The Mother of Invention
In the early 1900s, a breakthrough in home cookware was taking hold in America. Aluminum pots and pans were replacing heavy cast iron cookware in homes throughout the nation. But, there was a problem. The coal-fired stoves of the day quickly blackened the pots, rendering them unattractive and next-to-impossible to clean. Even the new gas stoves of the time did little to help.Meanwhile, a cookware peddler and a jeweler (his brother-in-law), were working on a solution. Using jeweler's rouge, soap and fine steel wool from Germany, they found a method to scour the pots and pans when they began to blacken. The idea worked, and the peddler soon added this new product to his line of goods.
A New Company
Demand for the steel wool and the cake of soap with the jeweler's rouge rose quickly and before long, the peddler and the jeweler realized that the idea was worth patenting. They sought advice from New York attorney Milton Loeb. They lacked the money to pay for legal services, so they offered the attorney an interest in their "scouring pad" business instead. Loeb accepted the offer and in 1913 secured a patent for the product under the name Brillo® (derived from the Latin word meaning "bright.").The partnership formed between the peddler, the jeweler and the attorney became known as the Brillo Manufacturing Company, with headquarters and production operations in Brooklyn, New York.
Growth & Innovation
By 1917, the Brillo Manufacturing Company was making steel wool pads and packaging them, five pads to a box, with a cake of soap included. In 1921, the Brillo Manufacturing Company moved to London, Ohio where production resides today. The next and perhaps the most dramatic step in the evolution of the steel wool pad came in the early 1930s when the company developed a method to put the soap right into the pads themselves!Brillo® went on to become one of America's most recognizable brands, featured in modern art, songs, movies—and of course, households nationwide. In 2010 Brillo® was acquired by Armaly Brands, maker of industry leading Estracell® sponges, the choice of more than two thirds of consumer and professional buyers who prefer polyester sponges. As a result, a new line of Brillo®Estracell®…More Sanitary! sponges was introduced, continuing a long history of innovation from one of the world's most trusted household cleaning brands.
Today, the company provides a wide variety of household cleaning products and remains dedicated to one ideal…helping people everywhere to enjoy clean, healthy lifestyles.
New Heavy Duty Brillo Pads Provide
Extra Cleaning Power for Tough Cleaning Projects
WALLED LAKE, MICH, May 18, 2012 – Spring has sprung, which means consumers are preparing their homes for the warmer days to come. And while most people are excited about the prospect of spending more time in the sun, they aren’t as excited about cleaning a winter’s worth of grime off of their grills, outdoor furniture and other summertime accessories that have spent a winter in hibernation. The transition between seasons just got a little easier, thanks to Brillo® who today announced the introduction of new, Heavy Duty Brillo Soap Pads which are 2x tougher, providing the extra cleaning power needed to tackle those tough indoor and outdoor projects. The new Heavy Duty Brillo Soap Pads are available in select Walmart stores.
Each new heavy duty soap pad includes more steel wool and grease fighting soap than a regular duty soap pad resulting in a fuller, longer lasting product that cuts through baked on, caked on grime with ease. Brillo Heavy Duty Soap Pads also feature the bonded edges and anti-rust formula that have helped make Brillo one of America’s favorite cleaning products for generations.
“Some tough jobs need more attention than others, whether it’s from caked on food or outdoor elements,” said Jeremy Bakken, spokesperson for Brillo®. “The Brillo® Heavy Duty Steel Wool Soap Pads are 2x tougher to make difficult cleaning projects easier to complete so you can spend less time cleaning and more time living.”
Armaly cleaning products including Brillo®, Estracell®, Auto Show® and Armaly ProPlus®, are the choice of more than two thirds of consumer and professional buyers who prefer polyester sponges. The company’s products are recognized for offering a host of benefits, including better cleaning and wiping, faster rinsing and higher durability than standard cellulose-based products. The Estracell® brand is a more sanitary line of sponge products and offers a range of simple yet effective cleaning solutions to pick up dirt and rinse it away. Independent test results demonstrate that bacteria will not feed and survive on the sponge fibers of the Estracell material. The unique cell structure rinses cleaner and dries out faster eliminating the perfect breeding condition for bacterial and fungal growth
I ALWAYS USE BRILLO PADS TO CLEAN MY STOVE AND OVEN. I WAS EXCITED TO TRY THE NEW BRILLO PADS FOR MY GRILL. I USED THE BRILLO PADS ON MY GRILL AND IT WAS SO EASY TO CLEAN IT ALL UP. THE BRILLO PADS TOOK OFF TEH GREASE AND GRIM AND BURNT ON FOOD SO EASY. I DIDNT HAVE TO SCRUB MY GRILL AT ALL. I WILL DEFFINATLY START USING THE BRILLO HEAVY DUTY PADS MORE OFTEN. HEAD OVER AND CHECK THE NEW BRILLO PADS OUT.
DISCLAIMER:I DID RECIEVE A SAMPLE PRODUCT TO TRY. I WASNT COMPENASTED IN ANY OTHER WAY FOR THIS REVIEW. THESE ARE ALL MY OWN OPINIONS.
No comments:
Post a Comment